Buzz? Sounds More Like Fizzle to Me

I just took a peek at Yahoo! Buzz.

Wow. What a steaming pile.

Front page articles as of the moment:

  • Britney Spears Gets Some New Jeans
  • Pamela Anderson seeks annulment
  • American Idol Rundown: The Top 10 Guys
  • Angelina and Brad Want to Have Jolie-Pitt No. 7 In France

If I wanted to consume brainless pablum like that I could watch E! or read People magazine. Other articles are run-of-the-mill CNN or MSNBC fare. If that’s what I wanted, I could just as easily be reading those websites.

What’s the value add with Buzz? I don’t see it.

This is the type of crappy site you get when you have a bunch of media executives who use a committee to design a product that “has broad consumer appeal, has reach, has a mass market traction.”

You get a product that has bland, dull and mundane written all over it.

Yahoo Buzz is serving up the same old shallow, mass market crap that hate and the reason I turned to sites like Digg!, Slashdot and Boing! Boing! was to get away from just the crap Yahoo! is dishing out.

I think I am pretty representative of the new breed of web newshounds; I read Digg! because I am looking for off-beat news, humor and opinions with a strong tech flavor. Sure, Digg! can sometimes shoot for the lowest common denominator, but when it comes to humor that’s not always a bad thing. I read blogs on niche topics because thy have in-depth articles on topics I am interested in.

I will not be Buzzing anything… not my cup o’ tea, thank you very much.

Yahoo is looking more like a stuffy old media company that just does get it, struggling get by in a new media world.

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